*throptic, noun: a design or a devise created to look as if it serves a functional purpose, but in fact has no purpose other than to make the object on which it is attached to look esthetically better.
GM Design Staff Impact Magazine, July 1977.
I think cars should be beautiful, and you ought to make a car—somebody—Ford, Chrysler, G.M.—somebody’s going to bring out one, and they’ll say, “Wow, look at that,” and that’ll get them all out. Until that happens, they’re a bore.
“Call me Irv.”
Late nighters or all nighters were the norm.